A record breaking 2,850 people descended upon Bromsgrove at
the end of June to sample 125 beers and 78 ciders and perries at this year’s
Bromsgrove Beer and Cider Festival. A mixture of fine weather, a greater choice
of food and additional live entertainment saw a 50% increase in attendance on
Friday, and ‘bright’ (unconditioned)
beer and cider was brought in on Saturday in an attempt to quench the
thirst of the visiting public. But the sun shone throughout on one of the
hottest weekends of the year; meaning that the festival had to close early on
Saturday as supplies ran out.
Festival organisers Richard Wood and Charlie
Ayres said: ‘We were a victim of our own success. Our festival volunteers
planned the event months in advance; but no-one could predict just how quickly
the barrels would run dry. We would like to apologise to people who travelled
far and wide to be turned away from the festival doors on Saturday afternoon. We
are already discussing plans to prevent this from happening in future years.
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