Deep
in the marketing office, there’s a need to sell cheap wine. Wine that’s
expensively priced and looks posh but costs next to nothing to make. It needs a
classy ad to go with it. Nothing to advertise its mellow tones or its origin.
Instead there’s great big bass cello tones to make it sound classy and fire
spewing out of the bottle. Maybe it’s a hot wine to go with a curry. But
there’s not many people that enjoy drinking cooked wine by the glass. All we
know is that it’s wine from the devil’s cellar. Does that make it evil? Is it a
wine that you drink when you’re ready to sell your soul to the devil? We don’t
even know if it’s a strong wine. All they want is for you to go into the shop
and see the wine from off the telly and buy it. But why buy it when you can
break into a museum and steal a bottle for yourself?
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