Tuesday 11 April 2017

Autobots

The trouble with leaving everything to automation is that there are people who don’t know how to use the system correctly. And it’s these people that we need to invest in. If you give everyone the opportunity to purchase something when it pops up on screen, it’s still not enough. Some still won’t understand the necessity of purchasing additional products. Some will just skip the details which will cost them at a later date. Some people have to put a certain amount of guesswork and trust into their purchase; and get frustrated when the item isn’t as described. And that’s a let-down that you can avoid. How heavy is the item? How is it packaged? How will your customer take the item home? Simply discarding people by avoiding these questions will simply slow the process down when they’re ready to use your service; assuming that your service is 100% reliable and never needs fixing. But if you do have this information to hand; it certainly puts more trust into the product and saves everyone a lot of time.

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