Wednesday, 13 July 2016

Introducing the Apple iPhone 7...

Apple has just announced its latest iPhone 7, but at the moment it’s hard to see the innovation in it. Firstly, it has no headphone socket, which means all music and video will need to be either played through the phone’s speaker or through Bluetooth technology, which will place a significant drain on the battery. They claim to have increased the battery life and have announced a new range of headphones to support this, and have also made it water resistant for thirty minutes underwater (not that the old one wasn’t). That’s like cutting a tree down with a steak knife rather than a machete. Finally, the promotional video is very black and basic, which is supposedly to support the fact that it’s the blackest black ever. But all this has increased the price tag by an extra hundred pounds, supposedly because of the UK Brexit and the value of the pound in today’s economy. Nothing to do with the unpaid tax bill then?  

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